AuthorEthan Martinez

Creating compelling Snapchat content takes more than just spontaneous creativity—it requires thoughtful planning, storyboarding, and seamless collaboration. Social media teams managing multi-part Snapchat campaigns often need dedicated tools that help streamline the creative process from concepts to shoots. With the rise of vertical storytelling and increasingly branded content, it’s become...

In today’s fast-paced digital world, audience engagement has evolved beyond the traditional hand-raising Q&A sessions. Modern speakers, facilitators, and educators are adopting dynamic tools that enhance interactivity and turn passive listeners into active participants. Platforms like Mentimeter and Slido have paved the way, but a new wave of alternatives offers even more powerful features...

Artificial intelligence (AI) is everywhere. It powers your phone assistant, recommends shows on Netflix, and even helps doctors make decisions. But here’s the thing — AI needs data, and your data is part of the deal. What happens to your personal info in this AI-driven world? That’s where private artificial intelligence and data privacy come into play. TL;DR AI needs data to work, but...

Being a freelancer feels liberating — no office cubicle, no strict schedules, and the ability to choose your projects. But with that freedom comes responsibility, especially when it comes to taxes, accounting, and keeping tabs on your expenses. For independent professionals, quarterly filings can be daunting, and tax season often arrives with a dose of uncertainty. Fortunately, technology has...

Data’s the lifeline of every tool, app, and dashboard these days. If your info is stuck in your warehouse or your SaaS platforms, you’re missing out. Lucky for us, a new wave of lightweight ETL and reverse-ETL tools is making data moves painless. Even better? Most of these come highly recommended by makers and indie devs all over Reddit. TL;DR: Small teams and solo builders want fast...

UX professionals and customer experience strategists know that the user’s path is rarely linear. Modern customers interact with brands through websites, apps, email, social media, customer support, and more—often within a single journey. Visualizing and understanding these multi-touch pathways is essential for identifying friction points, optimizing engagement, and improving conversion...