The WordPress Specialists


The Key Elements of B2B Marketing You Should Know of


Creating interesting content and attracting customers – on the surface it looks simple, but there’s so much more to B2B marketing than this. It takes a detailed analysis of your business goals and target market as well as extensive planning of your strategy. This includes creating content that will most effectively help you reach your goals. At the same time, you should continuously track the...

The Benefits of M-commerce for Business


From messaging other people to setting alarms we are all dependent on notifications that pop up. So it comes at no surprise that the number of smartphone users is estimated to be 2.87 billion globally by the end of 2020. And considering the current situation, the chances of these numbers rising are high. What is M-Commerce?  Mobile commerce or M-Commerce is the act of transferring one’s business...

DIY SEO – A Practical Guide for Small Businesses


If you are a small business that is looking to bootstrap its way through its initial marketing activities, then you are going to have to get to grips with the process of Search Engine Optimisation. What Is SEO? SEO is the general practice of making your website Google-friendly so that it can appear higher in search engine rankings. Almost all internet journeys start with a Google search, so by...

Best Online Tools for Employee Monitoring


More and more work is conducted online these days, and computers have become pretty much essential for any business. However, because of that, it can be quite a challenge to maintain control over your employees and keep track of who’s doing what. Fortunately, technology is here to help business owners handle that task since it offers plenty of online tools intended for employee monitoring...

Best Accounting Tools That Can Take The Paperwork Off Your Hands


If you are running a business, you know you need to keep track of your finances. Depending on your needs, you might have an accountant to help you, or you are doing this yourself. If you didn’t know, there are many free and premium software out there that can help you keep track of your finances with minimal knowledge of accounting rules and regulations. The accounting software helps automatize...

8 Reasons Why Your Online Business Should Emulate Amazon


While you shouldn’t try to compete with a mega-giant like Amazon, you can learn from the things that make them so successful. Their customer experience (CX) model is one of the best around. In the first quarter of 2020, Amazon hit about $75.45 billion in net sales. The retailer grows year after year, despite world events and negative impacts on the global economy. While you shouldn’t...

The WordPress Specialists