A brand logo is a unique identifier that differentiates a given entity from others. Having a unique, simple, illustrative, and catchy logo increases your chances of standing out among fellow competitors especially in eCommerce and digital marketing. To create a detailed logo design that is not only competitive but fairly descriptive, you require a high level of creativity and professionalism. On...
Best Cloud Phone Systems for Small Businesses
Communication is vital for any business to succeed. Whenever a new opportunity arises, you have to act quickly and reach your co-worker or employees in order to make the most of it. To do that, proper infrastructure is needed, and cloud phone systems have been making a name for themselves over the past couple of years (or even more). Cloud phone systems are reliable, safe, efficient, and...
Top 5 Ways to Gain SaaS Experience
The SaaS industry seems really attractive, right? Modern technology, products that generate income on a regular monthly or annual basis, a vibrant community… Indeed, if you have a good idea for a plugin or something like that, it can seem to you that becoming a part of the SaaS world is the best way to capitalize on it. And while that may be true in many cases, starting in this industry...
The Key Elements of B2B Marketing You Should Know of
Creating interesting content and attracting customers – on the surface it looks simple, but there’s so much more to B2B marketing than this. It takes a detailed analysis of your business goals and target market as well as extensive planning of your strategy. This includes creating content that will most effectively help you reach your goals. At the same time, you should continuously track the...
The Benefits of M-commerce for Business
From messaging other people to setting alarms we are all dependent on notifications that pop up. So it comes at no surprise that the number of smartphone users is estimated to be 2.87 billion globally by the end of 2020. And considering the current situation, the chances of these numbers rising are high. What is M-Commerce? Mobile commerce or M-Commerce is the act of transferring one’s business...
DIY SEO – A Practical Guide for Small Businesses
If you are a small business that is looking to bootstrap its way through its initial marketing activities, then you are going to have to get to grips with the process of Search Engine Optimisation. What Is SEO? SEO is the general practice of making your website Google-friendly so that it can appear higher in search engine rankings. Almost all internet journeys start with a Google search, so by...