The WordPress Specialists

AuthorVanja Savic

Outreach Automation – to Use It or Not to Use It?

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Anyone with an email address has, at some point, received a promotional email from some company. You may have purchased some of their products in the past or just shared your contact info with them, but hardly could you avoid being targeted in at least one campaign as a potential buyer. Automated outreach emails are a part of the marketing automation process, and various businesses or...

The 4 Best Backlink Checker Tools to Improve Your SEO Game

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If you have any experience with WordPress, you are probably familiar with the term backlink. A backlink is any link that leads to your site from an external source. They are important because a good positioning in web search results depends on them. In the past, the number of backlinks was what mattered. However, once the Penguin Algorithm got updated, there was a major switch in the SEO...

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