The WordPress SpecialistsThe entire goal of your website is to attract new customers and keep current ones educated and interested. Not only do you need to drive traffic to your pages, but once people are there, you need them to convert into leads and clients. You probably already have CTAs on your pages, but are they the best they can be? Discover five main reasons why they may need to be stronger. 1. Direct Users Where...
Gone are the days of a flat, boring landing page. Enter the interactive landing page that engages site visitors and makes them want to hang around for a while. Businesses spend a lot of time and money getting users to their website. The last thing you want is for them to simply bounce away again. The best way of ensuring people stay on your site after landing there is to make your page as...
Before many of us even get a lot interested in ranking up in search engines, nothing matters more than visiting a website that has all the content we need and has good aesthetics. This even dates back to the period where HTML and CSS are the tools we’re mostly focused on. From then until now, I know you’ll agree with me that the overall website user experience is something very important. It’s...
Your branding efforts impact how the world sees your business. In the digital age, these efforts are easier and more difficult at the same time. It’s easier to reach a wide audience and target ads to a specific crowd. However, there’s also a lot more noise online and you’re competing not only in your industry but for the attention of users who are constantly distracted. That...
Nearly everyone has seen the late-night infomercials showing a once-chubby movie star suddenly transformed into a svelte diva thanks to the help of some diet plan. While not all before-and-afters are as dramatic as others, there is still a place for them in most business models. Conversion rates vary drastically across different industries. Overall, e-commerce averages 2.86%, but the rate varies...
In our fabulous day and age of the almighty Internet, you don’t have to be a designer to be able to create a sweet-looking logo. They can do this and get away with it, even though they never went through any designing course or education. No matter how much professional graphic designers and logo makers despise this fact (and to be clear, digital design takes real skill and effort), even...
The WordPress Specialists